OmniRTM

Are Your Products in the Spotlight on Instacart?

Instacart isn’t just another grocery delivery app—it’s one of the fastest-growing retail media platforms in the U.S. For CPG brands, it’s the digital shelf that drives trial, repeat purchases, and category velocity.

We’re the CPG marketing agency helping companies break into the Top 75 Fastest-Growing Brands on Instacart. How?

By getting deep into the operational details most teams ignore: product feeds, catalog accuracy, retailer errors, balancing velocity and new-to-brand customers, promotions, and precise media management. 
Instacart Ad Brands
Avg YoY growth driven by full-funnel campaigns that actually convert.
0 %

Our success is not a fluke

We focus on velocity and new household acquisition — and fix every micro-detail that drives both.

We specialize in growing brands across retail media

Instacart Badge 2024

37. Genius Gourmet

Instacart Badge 2024

68. One Degree Organics

Instacart Badge 2023

39. Carbonaut

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The Fastest Way To Grow On Instacart

While other brands struggle, our clients thrive. We’ve placed 3 brands among the top 75 fastest-growing and delivered over 150% YoY sales growth through strategic campaigns.

Instacart Badge 2024
Instacart Badge 2023
Instacart Badge 2024

37. Genius Gourmet

Instacart Badge 2024

68. One Degree Organics

Instacart Badge 2023

39. Carbonaut

What We Do to Grow Your Brand on Instacart

Drive Sales with Sponsored Product Optimization

Sponsored Products are Instacart’s highest-intent ad unit — but they stall without constant tuning.With 50–60% of purchases starting at search, this is the engine behind consistent velocity.

 

We manage:

Balance Velocity + New-To-Brand Customers (NTB)

Scaling requires two engines:

We structure ad programs that:

This balance increases household penetration while keeping velocity high.




Build High-Converting Instacart Brand Pages

Display campaigns require Instacart Brand Pages – they become your shoppable storefront.

 

We build fully optimized brand pages with:

This becomes the foundation of your full-funnel strategy.

Promotions That Drive Trial and Bigger Baskets

Promotions aren’t just discounts – they’re behavior shapers.

 

We use Coupons and Promotions to:

Instacart itself says promotion redeemers buy 1.7x more units and have 1.5x larger baskets — so we use promotions strategically, not reactively.

Retailer-Facing Sell Sheets That Win Expansion

We create Instacart-native Sell Sheets to get your brand to new retailers 

 

Your Sell Sheets include:

Retailers can instantly see why your brand deserves digital shelf space in their store

Claim the Digital Shelf Space That Converts

Broken categorization, duplicate listings, weak metadata, and mismatched images quietly destroy conversion.

 

We fix all the technical factors behind visibility:

The result? Your products show up where shoppers actually buy

Stop Backend Errors from Killing Momentum

Instacart is fragile. Small issues cost real revenue.

We resolve:

You stay live, shoppable, and conversion-ready.

Turn Instacart Into a Full-Funnel Retail Channel

We bring structure to your entire Instacart ecosystem:

This is how we build sustainable growth — not short-term bumps.

See What We’ve Been Up To

From fast-growing startups to national CPG brands, our results speak for themselves. Take a look at how we’ve helped brands win across major retail platforms.

Leveraging Instacart for Category Growth

The Oven Door has 5 brands in store nationally across the US & CA. Their retail sales plateaued and they were looking to growth their in-store sales efficiently. They partnered with OmniRTM to grow their top line sales and launch new products in the market.

WHAT WE DID:

Brands on top 75 fastest-growing list
0
Avg YoY Sales Growth
0 %

Growth Across Multiple Retailers

Sanzo was growing fast the last couple of years, but they needed a way to strategically grow their sales and distribution. They partnered with OmniRTM to build out a clear retail media strategy that would increase both household reach and top line sales.

WHAT WE DID:

YoY Sales Growth
0 %+
Growth in YoY Sales Velocity
0 %

Proven Results For
Top-Performing CPG Brands

Our data-driven approach helps CPG brands increase sales velocity and expand distribution through strategic retail media management.

National Scale

Coast-to-coast retail presence

Top Growth

Multiple clients, fastest-growing brands

Full Coverage

All key retail platforms

Major Players

Target, Instacart, Kroger, etc.

Let’s Scale Your Instacart Growth

Instacart’s marketplace is moving fast — and so are your competitors. Whether you need to fix product feeds, optimize campaigns, or boost category velocity, OmniRTM helps CPG brands capture velocity and new-to-brand customers across the Instacart ecosystem.

We combine precise media management, catalog optimization, and real-time data insights to turn Instacart into one of your most profitable retail channels.

What Our Customers
Say About Us

See what our clients have to say about their experience with OmniRT. From efficiency to reliability, discover how our solutions have helped businesses streamline their operations and achieve success.

“Thorough, professional and executes their responsibilities above expectations.”

“Omni has been a great addition for our team.”
Jon Hughes
VP of Marketing
Aytu
“Omni is a fantastic agency and experts on Amazon. Professional, talented, fast and easy to work with”
Connor MacArthur
CEO/Founder
Xlear
“Omnis’ vast experience and knowledge regarding the Amazon’s marketplace is top notch!”
Stuart Reynolds
CEO/Founder
California Essentials

“Thorough, professional and executes their responsibilities above expectations.”

“Omni has been a great addition for our team.”

Jon Hughes
    Jon Hughes

    Position

    “Omni is a fantastic agency and experts on Amazon. Professional, talented, fast and easy to work with”

    Connor MacArthur
      Connor MacArthur

      Position

      “Omnis’ vast experience and knowledge regarding the Amazon’s marketplace is top notch!”

      Jon Hughes
        Jon Hughes

        Stuart Reynolds

        Platforms & Retailers We Help Our clients With

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